I believe the house studio kits, for both Motown and Stax, were Rogers with Ludwig snare drums. So, Rogers were on a lot more rock n roll records than one might think.

Another thing to note is that before they were bought by CBS Rogers was a small company operating in Ohio away from the major music business centers and PR firms on either coast.

As pointed out, they put their money into R&D, not marketing.

Obviously a big mistake, which doesn't make much sense. I mean, their biggest competitors were Ludwig, Slingerland and Gretsch, all American companies, one would think they would had focused more on marketing.

Good point. I know Earl Young, the in house drummer for Philadlephia International Records, played and still plays a Rogers. Anything by Spinners, Stylistics, O'Jays you're most likely hearing a Rogers kit..

I looked up his video and he says the kit he's using and has owned for 45 years is a Rogers, but it has Fibes lugs. Anyone know anything about this?

http://youtu.be/z-xNs12ivN8

Great grooves from Earl Young. I love TSOP jams. Thanks for pointing that out.

I'd say those are Fibes drums with Rogers Swivo hardware.

The toms look too deep to be 60's era as well. (The video was posted in 2010 and he says they're 40 yrs old)

I agree Fibes with Rogers hardware the 26 inch bass drum I have only seen two rogers 26 inch bass drums but many fibes...